A company that has adapted to the digital age and built a strong corporate identity has already taken significant steps in the brand-building process. Now it's time to PHYSICALLY PRESENT YOUR BRAND ON AN INTERNATIONAL LEVEL. Just as a website is your digital visibility, international trade shows are the most effective method to physically showcase your global brand presence.
Even if you are very successful in the local market, it is still important to analyze current international trends and dynamics because trends constantly vary by industry. Neglecting this analysis and not considering it in booth design can lead to an outdated image of your brand.
For example, in the textile industry, while sustainability is in focus, being technically competent in booth design is not enough. You must become familiar with current terms like sustainability, technical textiles, environmental friendliness, and others.
How do we do this?
We combine the requirements of your brand with the demands of global trends (such as booth theme, current industry trends, and the culture of the target audience) to develop creative and modern designs.